GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across five major retailers, Zenna Home demonstrates a highly concentrated retail footprint, with Menards commanding a dominant 68.8% share of the brand's total revenue. Amazon follows as the second-largest channel at 22.3%, while Ace Hardware, Home Depot, and Lowe's collectively account for less than 9% of revenue. The brand maintains an accessible average product price of $23.08, though pricing saw a 5.3% increase over the tracked period. Despite this pricing growth, Zenna Home experienced a notable 16.5% decline in overall revenue during the March to May 2026 trend period, signaling potential headwinds in consumer demand or shifting competitive dynamics.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 16% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Zenna Home on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Zenna Home.
BY REVENUE
Zenna Home sells 24% online and 76% offline. Online runs through 3 channels; offline through 2.
Online
24%
76%
Offline
Online channels
24%
Offline channels
76%
BY REVIEW COUNT
Across 1.43M ratings on 5 channels, Zenna Home averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 1.43M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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