GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Windmill generated the majority of its revenue through Amazon, which accounted for 58.7% of total revenue share between January and May 2026, followed by homedepot.com at 31.0% and lowes.com at 10.3%. The brand's average product price stood at $52.87 during this period across all three tracked retailers. Notably, Windmill experienced significant revenue growth of 92.0% over the tracked timeframe, signaling strong upward momentum. Average pricing also saw a substantial increase of 46.8%, suggesting a shift toward higher-value product sales or strategic price adjustments. These trends position Windmill as a brand with rapidly expanding market presence in its category.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 91% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 49% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Windmill on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Windmill.
BY REVIEW COUNT
Across 261K ratings on 3 channels, Windmill averages 4.3★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.3
/ 5
From 261K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$521.15
Price
$232K
Revenue
$419.00
Price
$158K
Revenue
$330.26
Price
$140K
Revenue
$233.88
Price
$80K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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