GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Woodford achieved an average product price of $53.51 across five major retailers tracked between January and March 2026. Menards.com dominated Woodford's retail distribution, commanding a leading 41.2% revenue share, followed by Lowes.com at 24.2% and HomeDepot.com at 18.4%. Notably, Woodford experienced a significant revenue surge of 116.3% over the tracked period, signaling strong and accelerating consumer demand. Despite this impressive revenue growth, the brand's average price decreased by 23.2%, suggesting a strategic shift toward more accessible price points or a change in product mix. Together, the top three retailers accounted for nearly 84% of Woodford's total revenue share, highlighting a concentrated but effective retail distribution strategy.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 116% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 23% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Woodford on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Woodford.
BY REVENUE
$160.04
Price
$15K
Revenue
