GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, WORKHORSE generated the majority of its revenue through homedepot.com, which accounted for a dominant 77.5% revenue share from January to May 2026, followed by Amazon at 11.9%, lowes.com at 8.4%, and menards.com at 2.2%. The brand's average product price during this period stood at $152.69, reflecting a competitive positioning within its category. Notably, WORKHORSE experienced strong overall revenue growth of 48.8% across the tracked period from March to May 2026, signaling increasing consumer demand. Despite this upward trajectory, the most recent month saw a 14.5% revenue dip compared to the prior month, suggesting some short-term volatility worth monitoring. The brand's heavy concentration at Home Depot highlights a key retail dependency that shapes its broader market strategy.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 49% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for WORKHORSE on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for WORKHORSE.
BY REVIEW COUNT
Across 1.66K ratings on 4 channels, WORKHORSE averages 3.8★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
3.8
/ 5
From 1.66K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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