Home/Insights/Brands/ZinsserProduct Intelligence - 2026 YTD USA

Zinsser

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300K+

Products Sold, Jan to Mar 2026

4,800+

# Offline Stores

$27.73

Avg. Price

4.5

Avg. Rating

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Zinsser Market Overview

According to in-store data from Grips Intelligence for Q1 2026 (January–March) across Ace Hardware, Lowe's, Home Depot, and Amazon, Zinsser demonstrated strong momentum with revenue growing 48.6% over the quarter. Ace Hardware led as the dominant retail channel, capturing 48.5% of Zinsser's revenue share, followed by Lowe's at 37.0%, while Home Depot and Amazon trailed significantly at 9.5% and 4.8% respectively. The brand's average product price held steady at $27.73, with a modest 2.1% price increase over the period suggesting stable demand rather than discount-driven growth. Notably, the combined share of Ace Hardware and Lowe's accounted for over 85% of Zinsser's total revenue, underscoring the brand's heavy reliance on traditional home improvement retailers. This quarterly growth trajectory and pricing stability signal a healthy competitive position for Zinsser heading into the spring season.

Revenue Share by Retailer
Data covers Ace Hardware, Lowe's, Home Depot, Amazon

Zinsser's monthly revenue

OVER TIME

Over the last three months, revenue on tracked retailers has grew by 49% from Jan to Mar.

Monthly revenue

Indexed values, 0-100

Zinsser's average price

OVER TIME

Over the last three months, average selling price on tracked retailers has increased by 2% from Jan to Mar.

Average price

Absolute values in $

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Zinsser's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Zinsser on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Zinsser's retailers

REVENUE SHARE

Revenue distribution across tracked retailers for Zinsser.

Retailers by revenue share

Distribution in %

Top products for Zinsser

BY REVENUE

Ace Hardware
Ace Hardware
#1Zinsser Bulls Eye 123 White Water-Based Styrenated Acrylic Primer and Sealer 1 gal

$30.99

Price

$803K

Revenue

#2Zinsser B-I-N White Shellac-Based Primer and Sealer 1 gal

$84.99

Price

$511K

Revenue

#3Zinsser Bulls-Eye 1-2-3 White Water-Based Styrenated Acrylic Primer and Sealer 1 qt

$16.52

Price

$266K

Revenue

#4Zinsser B-I-N White Flat Shellac-Based Primer and Sealer 1 qt

$30.99

Price

$255K

Revenue

#5Zinsser White Water-Based Acrylic Mold Killing Primer 1 gal

$46.82

Price

$134K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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