GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence for Q1 2026 (January–March), Bengal generated the majority of its revenue through Amazon, which accounted for 71.1% of total revenue share, followed by Lowes.com at 15.7% and AceHardware.com at 12.9%. The brand's average product price during this period was $21.58, reflecting a 9.2% overall decrease in average pricing across the quarter. Notably, Bengal experienced strong momentum with revenue growing 28.4% over the tracked period. This combination of declining average prices and rising revenue suggests increasing volume demand and competitive positioning for Bengal across these three major retailers. The data underscores Bengal's heavy reliance on Amazon as its dominant sales channel, making marketplace optimization a critical growth lever.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 28% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 9% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Bengal on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Bengal.
