GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Tomcat generated the largest share of its revenue through Amazon, which accounted for 46.5% of total sales across five tracked retailers between January and May 2026. Lowe's and Menards followed as the second and third largest channels, contributing 18.0% and 16.8% of revenue share respectively, while Ace Hardware captured 15.0%. Notably, Home Depot represented just 3.7% of Tomcat's revenue share, significantly trailing the other four retailers. The brand's average product price sat at $10.91 during the period, with pricing seeing a 3.4% overall increase across the tracked timeframe. Tomcat also demonstrated positive sales momentum, with revenue growing 7.0% over the observed period.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 10% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 4% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Tomcat on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Tomcat.
BY REVENUE
Tomcat sells 48% online and 52% offline. Online runs through 3 channels; offline through 3. Online share has moved from 7% in Jan to 47% in May.
Online
48%
52%
Offline
Online channels
48%
Offline channels
52%
BY REVIEW COUNT
Across 2.74M ratings on 5 channels, Tomcat averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 2.74M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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