GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Better-Gro generated the majority of its revenue through Amazon, which accounted for 64.0% of total revenue share between January and March 2026, followed by Lowes.com at 33.4% and HomeDepot.com at just 2.7%. The brand experienced impressive momentum during this period, with overall revenue growing 92.6% across tracked retailers. Better-Gro's average product price stood at $11.07, though pricing varied significantly by retailer, with Home Depot listings reaching up to $24.61 for specialty orchid products compared to more affordable options at Lowe's starting around $5.38. Despite the strong revenue growth, the brand's average price decreased 16.3% over the quarter, suggesting a volume-driven sales strategy or a shift toward lower-priced product mix. This combination of surging revenue and declining average prices positions Better-Gro as an increasingly accessible brand gaining significant traction across major retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 93% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 16% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Better-Gro on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Better-Gro.
BY REVENUE
