GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Pennington generated the largest share of its revenue through Lowe's (39.8%) and Home Depot (35.3%) during Q1 2026 (January–March), with Amazon contributing 14.9% across the five tracked retailers. The brand experienced significant revenue growth of 265.3% over the period, signaling a strong seasonal demand surge. Pennington's average product price stood at $32.47, though pricing trended downward with a 21.2% decline observed across the quarter. Menards and Ace Hardware rounded out the retailer mix with 8.2% and 1.8% revenue share respectively, highlighting Pennington's concentration in the two dominant home improvement channels. This distribution underscores Pennington's heavy reliance on Lowe's and Home Depot, which together account for roughly 75% of total tracked revenue.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 265% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 21% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Pennington on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Pennington.
BY REVENUE
