GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Blue Tees generated the vast majority of its tracked revenue through Amazon, which accounted for 98.0% of total revenue share, with Best Buy capturing the remaining 2.0%. The brand's average product price during this period stood at $153.43, reflecting a 4.3% overall decrease in average pricing over the tracked timeframe. Despite the softening in price, Blue Tees demonstrated strong top-line momentum with revenue growing 32.9% over the measured period. These figures suggest that Blue Tees is heavily reliant on Amazon as its primary retail channel while maintaining accessible price points in its category. The data highlights an opportunity for the brand to diversify its retail distribution beyond Amazon to reduce channel concentration risk.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 33% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Blue Tees on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Blue Tees.
BY REVIEW COUNT
Across 31K ratings on 2 channels, Blue Tees averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 31K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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