Briggs & Stratton

Briggs & Stratton Market Overview

According to in-store data from Grips Intelligence for Q1 2026 (January–March), Briggs & Stratton generated the largest share of its revenue through Home Depot, which accounted for 39.3% of total sales across the four retailers tracked—Home Depot, Lowe's, Menards, and Amazon. Lowe's and Menards followed closely with 24.6% and 23.5% revenue share respectively, while Amazon trailed at 12.6%, indicating that traditional home-improvement retailers remain the brand's dominant sales channels. The brand's average product price during the period stood at $23.53, reflecting a product mix that skews toward lower-priced consumables and accessories rather than big-ticket equipment. Notably, Briggs & Stratton experienced strong revenue momentum in the quarter, with month-over-month revenue growth reaching 86.2%, suggesting a significant seasonal uptick heading into the spring season. This combination of broad multi-retailer distribution and accelerating sales growth positions Briggs & Stratton as a brand to watch in the outdoor power equipment aftermarket space.