GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Casetify generated the vast majority of its retail revenue through Amazon, which accounted for 92.5% of sales between January and March 2026, with Best Buy capturing the remaining 7.5% across the two tracked retailers. The brand's average product price stood at $44.81 during this period, reflecting a 3.8% overall increase in pricing. However, Casetify experienced a significant revenue decline of 51.1% over the quarter, signaling potential challenges in maintaining sales momentum. Despite the revenue downturn, the brand's pricing strategy appeared resilient, with average prices rising 2.2% month-over-month in the most recent period. These trends suggest Casetify may be prioritizing premium positioning even as overall sales volume contracts in the offline retail channel.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 51% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 4% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Casetify on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Casetify.
