GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across retailers including Lowe's, Menards, Amazon, and Home Depot, Char-Griller generated over half of its revenue through Lowe's, which accounted for 53.8% of total revenue share. Menards followed as the second-largest channel at 21.1%, while Amazon captured 16.7% and Home Depot trailed at just 8.4%. The brand experienced significant momentum during the tracked period, with overall revenue growing 51.5% alongside a 20.2% increase in average product price. Char-Griller's average product price stood at $134.43, positioning the brand competitively in the mid-range segment. This strong revenue acceleration paired with rising prices suggests growing consumer demand and effective pricing strategy heading into the peak grilling season.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 52% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 20% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Char-Griller on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Char-Griller.
BY REVENUE
Char-Griller sells 24% online and 76% offline. Online runs through 3 channels; offline through 2. Online share has moved from 2% in Jan to 29% in May.
Online
24%
76%
Offline
Online channels
24%
Offline channels
76%
BY REVIEW COUNT
Across 232K ratings on 4 channels, Char-Griller averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 232K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$270.66
Price
$72K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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