GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon and homedepot.com, Cooluli generates a dominant 95% of its revenue through Amazon, with homedepot.com accounting for the remaining 5%. The brand's average product price sits at $68.70, though pricing has seen a 5.9% overall decrease during the tracked period. Despite a modest 2.8% month-over-month revenue uptick in the most recent month, Cooluli experienced a 10.7% revenue decline over the broader timeframe, suggesting inconsistent demand momentum. These trends indicate that while Cooluli maintains strong channel concentration on Amazon, the brand faces pricing pressure and revenue volatility heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 11% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Cooluli on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Cooluli.
BY REVIEW COUNT
Across 991K ratings on 2 channels, Cooluli averages 4.1★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.1
/ 5
From 991K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$54.74
Price
$512K
Revenue
$121.58
Price
$172K
Revenue
$47.59
Price
$159K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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