GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Diversitech generated the majority of its revenue through Lowe's (46.2%) and Home Depot (30.2%) between January and May 2026, with Amazon capturing 21.0% of revenue share across tracked retailers. The brand maintained an average product price of $58.74 during this period, though pricing trended downward with a 19.2% decrease observed over the tracked timeframe. Diversitech demonstrated solid topline momentum, with overall revenue growing 11.5% across the reporting period. Ace Hardware accounted for a smaller but notable 2.6% share, rounding out the brand's multi-retailer distribution footprint. This data highlights Diversitech's strong positioning across major home improvement retailers, with Lowe's serving as its dominant sales channel.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 21% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Diversitech on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Diversitech.
BY REVENUE
Diversitech sells 64% online and 36% offline. Online runs through 3 channels; offline through 2. Online share has moved from 50% in Jan to 68% in May.
Online
64%
36%
Offline
Online channels
64%
Offline channels
36%
BY REVIEW COUNT
Across 37K ratings on 4 channels, Diversitech averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 37K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$378.36
Price
$11K
Revenue
$36.47
Price
$9.3K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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