GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, ECO FLO demonstrated strong momentum across three major home improvement retailers: Home Depot, Lowe's, and Ace Hardware. Home Depot led as the dominant retail partner, capturing 50.3% of ECO FLO's revenue share, followed closely by Lowe's at 40.9% and Ace Hardware at 8.8%. The brand experienced impressive overall revenue growth of 57.8% during the tracked period, signaling rising consumer demand. ECO FLO's average product price stood at $128.62, with pricing trending upward by 9.2% over the same window. This combination of accelerating sales and strengthening price position suggests ECO FLO is gaining significant traction in the competitive home improvement retail landscape.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 50% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 30% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for ECO FLO on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for ECO FLO.
BY REVENUE
ECO FLO sells 91% online and 9% offline. Online runs through 2 channels; offline through 1. Online share has moved from 84% in Jan to 98% in May.
Online
91%
9%
Offline
Online channels
91%
Offline channels
9%
BY REVIEW COUNT
Across 3.64K ratings on 3 channels, ECO FLO averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 3.64K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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