GRIPS CUSTOMERS & RESEARCH PARTNERS
Edifier, operated by Edifier Technology Co., Ltd. (SZSE: 002351), demonstrates a heavily concentrated in-store distribution strategy with Amazon commanding 96.3% of revenue share during the January-August 2026 period tracked by Grips Intelligence. The brand maintains an average product price of $169.63, with pricing stability showing only a 0.9% overall decrease across the measurement window. Edifier achieved notable growth momentum with a 21.7% revenue increase since the beginning of the tracked period, though recent monthly performance showed a modest 2.1% decline. The remaining 3.7% of revenue is fragmented between specialty retailers like Lowe's (1.5%) and Best Buy (1.3%), indicating significant opportunity for omnichannel expansion beyond its dominant online presence.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 19% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Edifier on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Edifier.
BY REVIEW COUNT
Across 452K ratings on 3 channels, Edifier averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 452K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$133.88
Price
$1.24M
Revenue
$184.16
Price
$675K
Revenue
$185.64
Price
$420K
Revenue
$190.05
Price
$286K
Revenue
$123.16
Price
$257K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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