GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Lowes, Menards, and Home Depot, Evolve demonstrates a highly concentrated retail footprint with Amazon commanding a dominant 80.6% share of the brand's total revenue. The brand's average product price sits at $24.55, with pricing trending upward by 2.3% over the tracked period. Despite a 6.9% month-over-month revenue dip in the most recent period, Evolve maintained modest overall revenue growth of 0.9% across the full timeframe. Beyond Amazon, the brand's remaining revenue is split among Lowes (8.6%), Menards (5.6%), and Home Depot (5.2%), suggesting significant opportunity to expand its brick-and-mortar retail presence. These insights highlight Evolve's strong Amazon dependency and its potential for broader distribution diversification in the home improvement channel.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 2% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Evolve on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Evolve.
BY REVENUE
Evolve sells 94% online and 6% offline. Online runs through 3 channels; offline through 1.
Online
94%
6%
Offline
Online channels
94%
Offline channels
6%
BY REVIEW COUNT
Across 509K ratings on 4 channels, Evolve averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 509K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$26.78
Price
$137K
Revenue
$73.59
Price
$23K
Revenue
$1,159.02
Price
$22K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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