GRIPS CUSTOMERS & RESEARCH PARTNERS
FEIN, an independent, family-owned German company that has operated since 1867, maintains a strong in-store retail presence with dominant positions on Home Depot (45.4% revenue share) and Lowe's (44.4% revenue share) according to Grips Intelligence data from January through August 2026. The brand's average product price stands at $155.36, with pricing increasing 7.9% in the most recent month tracked. Revenue demonstrated solid momentum, growing 17.7% in the latest period and 4.0% overall during the analysis window. Amazon represents a smaller but meaningful channel at 10.1% of revenue share, indicating FEIN's reliance on major home improvement retailers as its primary offline distribution strategy.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 4% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for FEIN on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for FEIN.
BY REVIEW COUNT
Across 32K ratings on 3 channels, FEIN averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 32K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$268.73
Price
$163K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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