FlexStone, a private India-based company, demonstrates heavily concentrated in-store distribution with 98.8% of revenue share flowing through Home Depot according to Grips Intelligence data from January through August 2026. The brand commanded an average product price of $524.47 across tracked channels during this period, though recent months show pricing volatility with average prices reaching $387.63 in the latest tracked timeframe. Despite a modest 1.7% overall price increase since the beginning of the year, FlexStone faced headwinds with revenue declining 7.5% over the same period, including a notable 3.6% month-over-month drop in the most recent comparison. The near-total reliance on a single retailer presents both a stability concern and a significant growth opportunity should the brand expand its in-store retail footprint beyond its current dominant channel.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 8% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for FlexStone on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for FlexStone.
BY REVIEW COUNT
Across 182K ratings on 2 channels, FlexStone averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 182K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,144.99
Price
$343K
Revenue
$894.99
Price
$215K
Revenue
$1,114.99
Price
$181K
Revenue
$1,114.99
Price
$169K
Revenue
$774.99
Price
$82K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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