GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Menards, and Lowe's, Mayfair commands a strong retail presence with Amazon accounting for 68.3% of its revenue share, followed by Menards at 30.1%. The brand's average product price sits at $31.10, with prices trending upward by 5.5% over the tracked period. Mayfair's overall revenue grew 6.2% during this window, signaling healthy demand momentum. Lowe's represents a smaller but notable channel at just 1.5% of revenue share, suggesting potential room for growth in that retailer. These metrics position Mayfair as a brand with concentrated distribution strength and rising pricing power heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 6% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Mayfair on Menards.
REVENUE SHARE
Revenue distribution across tracked channels for Mayfair.
BY REVENUE
Mayfair sells 67% online and 33% offline. Online runs through 2 channels; offline through 1.
Online
67%
33%
Offline
Online channels
67%
Offline channels
33%
BY REVIEW COUNT
Across 1.77M ratings on 3 channels, Mayfair averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 1.77M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$30.42
Price
$444K
Revenue
$29.11
Price
$287K
Revenue
$25.06
Price
$221K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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