GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Saniflo generated the majority of its revenue across four key retailers between January and May 2026, with Home Depot leading at 40.2% revenue share, followed by Menards at 31.5% and Lowe's at 23.3%, while Amazon accounted for just 5.0%. The brand's average product price sits at $713.33, though its top-selling items at Home Depot and Lowe's are priced well above $1,300, indicating a premium positioning in its category. Saniflo experienced strong momentum during the tracked period, with overall revenue growing 28.0% and average prices rising 12.5%. This combination of rising prices and robust revenue growth suggests increasing consumer demand and strengthening brand equity for Saniflo across major home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 28% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 12% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Saniflo on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Saniflo.
BY REVENUE
Saniflo sells 68% online and 32% offline. Online runs through 3 channels; offline through 1.
Online
68%
32%
Offline
Online channels
68%
Offline channels
32%
BY REVIEW COUNT
Across 9.5K ratings on 4 channels, Saniflo averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 9.5K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,566.65
Price
$470K
Revenue
$1,439.40
Price
$245K
Revenue
$1,645.46
Price
$173K
Revenue
$1,396.05
Price
$92K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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