Fortress

Fortress Market Overview

According to in-store data from Grips Intelligence covering January to May 2026 across four major retailers, Fortress demonstrates a strong market presence with Home Depot commanding a dominant 61.2% share of the brand's revenue, followed by Menards at 22.3% and Lowe's at 12.3%. The brand has experienced impressive momentum, with overall revenue growing 71.2% over the tracked period. Fortress products carry an average price point of $68.99, though pricing has trended upward with a 12.5% increase in average price over the period. Amazon accounts for just 3.9% of revenue share, underscoring that Fortress remains heavily oriented toward home improvement retail channels. These dynamics suggest Fortress is successfully leveraging its traditional retail partnerships while benefiting from both volume and price-driven growth.