GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Lowes.com, and Acehardware.com, Freud demonstrates a highly concentrated retail footprint with Amazon commanding a dominant 91.9% share of the brand's total revenue. The brand's average product price sits at $40.94, though pricing saw a slight overall decrease of 1.8% over the tracked period. Freud experienced solid topline momentum with revenue growing 6.8% during the analysis window, signaling healthy demand across its retail partners. Lowes.com and Acehardware.com account for a combined 8.1% of revenue, suggesting significant opportunity for Freud to diversify its retail distribution beyond Amazon. The data underscores Freud's strong but Amazon-reliant market position in the competitive power tool accessories space.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 7% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Freud on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Freud.
BY REVIEW COUNT
Across 723K ratings on 3 channels, Freud averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 723K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$34.99
Price
$4.76K
Revenue
$26.99
Price
$3K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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