Generac (NYSE: GNRC) demonstrates strong in-store performance across major home improvement retailers, with Lowe's commanding 62.7% of revenue share and Home Depot capturing 33.3% during the January-August 2026 period, according to Grips Intelligence data. The brand's average product price of $1,304.95 reflects a diverse portfolio spanning both portable and whole-house standby systems, with premium models exceeding $7,700. Recent momentum is particularly notable, with revenue growth accelerating 37.8% in the most recent tracked month and average prices increasing 23.8% during the same period. Amazon represents a minimal 2.5% revenue share, underscoring Generac's reliance on traditional retail channels for market penetration.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 16% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Generac on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Generac.
BY REVIEW COUNT
Across 237K ratings on 3 channels, Generac averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 237K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$6,208.08
Price
$8M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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