Greenlite

Greenlite Market Overview

According to in-store data from Grips Intelligence, Greenlite generated the majority of its revenue through Amazon, which accounted for 82.0% of total revenue share between January and May 2026, followed by Menards.com at 14.1%, with Lowes.com and AceHardware.com trailing at 2.1% and 1.8% respectively. The brand's average product price during this period stood at $9.75, positioning it in an accessible price range for consumers. Notably, Greenlite's average price saw a significant overall increase of 40.3%, suggesting a shift toward higher-value product offerings or pricing adjustments. However, the brand experienced a 7.6% decline in overall revenue during the tracked period, indicating potential headwinds in demand or competitive pressure. These insights, sourced from Grips Intelligence tracking across four major retailers, highlight both opportunities and challenges for Greenlite's market positioning heading into the second half of 2026.