GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracked from January to May 2026 across Amazon, Menards, and Home Depot, GreenPig maintains a strong retail presence with Amazon commanding a dominant 82.6% share of the brand's total revenue. The brand's average product price sits at $21.43, though pricing has shown a slight downward trend with a 1.8% decrease over the tracked period. Menards.com holds the second-largest revenue share at 14.7%, while Home Depot accounts for a modest 2.7%, indicating a highly concentrated distribution strategy. Overall, GreenPig experienced a 9.4% revenue decline during the reporting period, suggesting potential seasonal softening or shifting consumer demand. These insights highlight key opportunities for the brand to diversify its retail footprint and stabilize pricing to sustain long-term growth.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 9% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for GreenPig on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for GreenPig.
BY REVENUE
GreenPig sells 83% online and 17% offline. Online runs through 2 channels; offline through 1. Online share has moved from 14% in Jan to 87% in May.
Online
83%
17%
Offline
Online channels
83%
Offline channels
17%
BY REVIEW COUNT
Across 165K ratings on 3 channels, GreenPig averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 165K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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