GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, KEF generated nearly all of its revenue through Best Buy, which accounted for 99.4% of the brand's retail share between January and May 2026. The brand's average product price stood at $1,280.88, positioning it firmly in the premium segment of its category. Despite its strong retail concentration, KEF experienced a notable 73.5% decline in revenue over the tracked period, signaling potential challenges in maintaining sales momentum. Average pricing also saw significant downward pressure, dropping 72.2% over the same window, which may reflect shifting product mix or promotional activity. These insights highlight both KEF's heavy reliance on a single retail partner and the volatility in its recent sales performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 73% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 72% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for KEF on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for KEF.
BY REVIEW COUNT
Across 5.5K ratings on 1 channel, KEF averages 4.6★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.6
/ 5
From 5.5K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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