GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Liquid-Plumr maintains a diversified retail presence across Amazon, Ace Hardware, Lowe's, and Menards. Amazon leads as the top revenue channel with a 34.2% share, closely followed by acehardware.com at 32.6%, indicating a competitive split between e-commerce and hardware retail distribution. The brand's average product price sits at $8.51, though pricing has seen a modest 3.0% decline over the tracked period. Notably, Liquid-Plumr experienced a 22.3% overall revenue drop during the March to May 2026 window, suggesting potential seasonal softening or shifting consumer demand. Lowe's and Menards account for the remaining 32.8% of revenue share, rounding out a four-retailer distribution strategy that balances mass-market and specialty hardware channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 20% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Liquid-Plumr on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Liquid-Plumr.
BY REVENUE
Liquid-Plumr sells 31% online and 69% offline. Online runs through 2 channels; offline through 3. Online share has moved from 0% in Jan to 40% in May.
Online
31%
69%
Offline
Online channels
31%
Offline channels
69%
BY REVIEW COUNT
Across 167K ratings on 4 channels, Liquid-Plumr averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 167K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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