GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data tracking three major home improvement retailers — Lowes, Ace Hardware, and Home Depot — between January and March 2026, M-1 demonstrated strong momentum with overall revenue growing 25.0% over the period. Lowes.com dominated as the leading retail channel for M-1, capturing 51.5% of total revenue share, followed by Ace Hardware at 34.6% and Home Depot at 13.9%. The brand maintained an accessible average product price of $7.63, though average pricing saw a 13.0% decrease over the tracked period. Despite the price decline, M-1's consistent month-over-month revenue growth of 10.7% signals increasing consumer demand and expanding market penetration across these key retailers. This combination of rising sales volume and competitive pricing positions M-1 favorably within the offline retail landscape heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 25% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 13% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for M-1 on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for M-1.
BY REVENUE