GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Orbit maintained an average product price of $12.38 across five major retailers tracked from January to May 2026. Lowes.com led as the top revenue channel with a 42.1% share, closely followed by Amazon at 41.3%, together accounting for over 83% of the brand's total revenue. Notably, Orbit experienced a significant 93.0% revenue growth over the tracked period, signaling strong seasonal demand acceleration. The remaining revenue was distributed among menards.com (7.6%), acehardware.com (4.7%), and homedepot.com (4.1%), reflecting a broadly diversified retail presence. Despite the revenue surge, average pricing saw a modest 1.6% overall decline, suggesting competitive pricing strategies may be fueling Orbit's growth trajectory.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 94% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Orbit on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Orbit.
BY REVENUE
Orbit sells 44% online and 56% offline. Online runs through 3 channels; offline through 3.
Online
44%
56%
Offline
Online channels
44%
Offline channels
56%
BY REVIEW COUNT
Across 2.98M ratings on 5 channels, Orbit averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 2.98M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$89.99
Price
$70K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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