GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Outdoor Edge recorded an average product price of $32.75 across tracked retailers between January and May 2026. Amazon dominated the brand's retail distribution, commanding a 92.0% revenue share, followed by menards.com at 6.6% and acehardware.com at 1.3%. Notably, the brand experienced a significant revenue decline of 44.2% over the tracked period, paired with an 18.4% decrease in average price, suggesting possible discounting or a shift toward lower-priced SKUs. The brand's top-selling products on Amazon ranged from $13.83 for replacement blade packs to $111.75 for premium game processing knife sets. These trends indicate that Outdoor Edge faces pricing and revenue headwinds heading into mid-2026, making its retail strategy worth monitoring closely.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 43% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 18% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Outdoor Edge on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Outdoor Edge.
BY REVENUE
Outdoor Edge sells 85% online and 15% offline. Online runs through 1 channel; offline through 2. Online share has moved from 3% in Jan to 78% in May.
Online
85%
15%
Offline
Online channels
85%
Offline channels
15%
BY REVIEW COUNT
Across 624K ratings on 3 channels, Outdoor Edge averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 624K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$34.99
Price
$122K
Revenue
$34.99
Price
$102K
Revenue
$111.19
Price
$81K
Revenue
$44.99
Price
$47K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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