GRIPS CUSTOMERS & RESEARCH PARTNERS
Police Security, a division of private company LB Marketing Inc., generated an average product price of $20.88 across in-store channels tracked from January through August 2026, according to Grips Intelligence data. The brand's revenue grew 42.4% over the period, with menards.com commanding the largest share at 43.6%, followed by Best Buy at 29.7% and lowes.com at 13.7%. Recent momentum accelerated with 4.0% month-over-month revenue growth in the final tracked period, while average prices decreased 9.7% in that same timeframe despite an overall 5.0% price increase since the start of the year. The top-performing products span price tiers from the Police Security Sleuth 2.0 at $13.21 to the Zephyr-R Tactical at $44.99, indicating diversified positioning across value and premium segments.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 42% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Police Security on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Police Security.
BY REVENUE
Police Security sells 9% online and 91% offline. Online runs through 2 channels; offline through 4.
Online
9%
91%
Offline
Online channels
9%
Offline channels
91%
BY REVIEW COUNT
Across 11K ratings on 5 channels, Police Security averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 11K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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