GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, ProFlex generated an average product price of $24.95 across three major home improvement retailers—Lowe's, Menards, and Home Depot—during Q1 2026 (January 1 to March 31, 2026). Lowe's dominated ProFlex's revenue share at 65.8%, followed by Menards at 26.6% and Home Depot at a modest 7.3%. Despite this strong retailer presence, ProFlex experienced a notable revenue decline of 37.6% over the tracked period. On a positive note, the brand's average price trended upward with a 2.2% increase, suggesting a shift toward higher-priced product sales or strategic price adjustments. These dynamics position ProFlex as a brand with concentrated retail distribution but facing headwinds in overall revenue performance heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 38% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 2% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for ProFlex on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for ProFlex.