GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, ProFlex generated the majority of its revenue through Lowe's, which accounted for 63.5% of the brand's total revenue share between January and May 2026, followed by Menards at 26.0% and Home Depot at 10.1%. The brand's average product price stood at $24.35 across all three tracked retailers during this period. Notably, ProFlex experienced a 12.3% increase in average price in the most recent month, pushing it to $25.40. Despite this price growth, the brand saw its revenue decline by 6.2% over the March to May 2026 trend period. This combination of rising prices and falling revenue suggests a potential volume contraction worth monitoring for ProFlex across major home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for ProFlex on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for ProFlex.
BY REVENUE
ProFlex sells 48% online and 52% offline. Online runs through 2 channels; offline through 2. Online share has moved from 13% in Jan to 63% in May.
Online
48%
52%
Offline
Online channels
48%
Offline channels
52%
BY REVIEW COUNT
Across 61K ratings on 3 channels, ProFlex averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 61K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$134.64
Price
$139K
Revenue
$148.51
Price
$78K
Revenue
$137.85
Price
$46K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis