GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence for Q1 2026 (January–March), Redi Shade generated revenue across five major retailers, with Amazon leading at 44.1% revenue share followed closely by Lowes.com at 43.3%, making these two channels responsible for nearly 87% of total sales. The brand's average product price during the period stood at $15.38, reflecting a notable 14.8% decline in average price over the tracked timeframe. Despite this pricing pressure, Redi Shade demonstrated positive momentum with a 21.2% month-over-month revenue increase in the most recent period. Home Depot, Menards, and Ace Hardware collectively accounted for the remaining 12.6% of revenue share, indicating a highly concentrated two-retailer distribution strategy for the brand.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 2% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 15% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Redi Shade on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Redi Shade.
