GRIPS CUSTOMERS & RESEARCH PARTNERS
Based on in-store data from January through August 2026 tracked by Grips Intelligence, Redi Shade demonstrates a heavily concentrated distribution strategy with Lowe's commanding over half of total revenue share at 50.9%, followed by Amazon at 36.9%. The brand's average product price of $14.62 increased 5.8% over the period, though overall revenue declined 5.1% during this timeframe. Pricing variations across channels are notable, with Home Depot products averaging significantly higher price points ($24-$30) compared to Lowe's offerings ($5.99-$20.98), reflecting potential positioning differences by retailer. As a privately held independent manufacturer, Redi Shade's performance underscores the critical importance of major home improvement retail partnerships in driving market presence and sales volume.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 5% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Redi Shade on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Redi Shade.
BY REVENUE
Redi Shade sells 45% online and 55% offline. Online runs through 3 channels; offline through 3.
Online
45%
55%
Offline
Online channels
45%
Offline channels
55%
BY REVIEW COUNT
Across 659K ratings on 5 channels, Redi Shade averages 4.0★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.0
/ 5
From 659K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$29.99
Price
$28K
Revenue
$24.44
Price
$15K
Revenue
$27.99
Price
$15K
Revenue
$29.56
Price
$8.2K
Revenue
$29.39
Price
$5.1K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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