GRIPS CUSTOMERS & RESEARCH PARTNERS
RIDGID, owned by Emerson Electric Co. (NYSE: EMR), demonstrates strong in-store performance with an average product price of $129.15 across the tracked period from January to August 2026, according to Grips Intelligence. The brand maintains a dominant presence on Home Depot with 79.4% of revenue share, while Amazon accounts for 19.9%, highlighting RIDGID's reliance on traditional retail channels. Recent momentum shows encouraging growth, with revenue climbing 8.7% in the most recent month tracked, though overall performance declined 4.8% since the beginning of the period. Average prices increased 6.4% in the latest month, offsetting a 2.8% decline over the full timeframe, suggesting tactical pricing adjustments to maintain profitability.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 5% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for RIDGID on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for RIDGID.
BY REVIEW COUNT
Across 4.73M ratings on 2 channels, RIDGID averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 4.73M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,833.20
Price
$453K
Revenue
$1,353.53
Price
$382K
Revenue
$66.44
Price
$200K
Revenue
$33.94
Price
$183K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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