GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence for Q1 2026, Rubi demonstrated a strong revenue concentration with Home Depot commanding 90.8% of its revenue share, while Lowe's accounted for the remaining 9.2% across tracked retailers. The brand's average product price stood at $191.22 during the January to March 2026 period. Notably, Rubi experienced significant month-over-month revenue growth of 93.1%, accompanied by a 95.4% surge in average pricing. Despite this monthly momentum, the brand saw an overall revenue decline of 23.9% over the full quarter. These insights highlight Rubi's heavy reliance on Home Depot as its primary retail channel and its volatile pricing and revenue dynamics in early 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 24% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 20% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Rubi on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Rubi.