GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Sunpak generated 100% of its revenue exclusively through Best Buy during the January to May 2026 period. The brand's average product price stood at $49.51, though this figure declined 4.7% over the tracked timeframe. Sunpak's overall revenue dropped 16.7% during the same period, signaling a notable downward trend in sales momentum. Its top-priced product at Best Buy was the LED 448 19" Bi-Color Ring Light Kit, averaging $96.59. These trends suggest Sunpak faces growing pressure in maintaining both pricing power and sales volume at its sole retail partner.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 17% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Sunpak on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Sunpak.
BY REVIEW COUNT
Across 97K ratings on 1 channel, Sunpak averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 97K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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