GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data, Sunpak generated 100% of its retail revenue exclusively through Best Buy during Q1 2026 (January–March), making it the brand's sole tracked retail partner. The brand's average product price stood at $49.74 across the quarter, with pricing showing a steady upward trend of 3.4% over the period. Despite this price growth, Sunpak experienced a notable revenue decline of 22.7% over the tracked timeframe, signaling potential challenges in sales volume. Among its top-performing products at Best Buy, the LED 448 19" Bi-Color Ring Light Kit commanded the highest average price at $96.88, nearly double the brand's overall average. This combination of rising prices and falling revenue suggests Sunpak may need to reassess its in-store strategy to regain momentum at retail.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 23% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 3% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Sunpak on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Sunpak.
BY REVENUE