GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Universal generated an average product price of $37.71 across tracked retailers between January and May 2026. The brand's revenue is primarily split between homedepot.com and Amazon, with Home Depot commanding a 52.9% revenue share compared to Amazon's 46.5%. Notably, Universal experienced a significant revenue decline of 24.4% over the tracked period, signaling potential challenges in maintaining market momentum. Average pricing also saw downward pressure, dropping 28.3% overall during the same timeframe. This dual decline in both revenue and average price suggests Universal may be navigating increased competitive pressures or shifting product mix dynamics across its key retail channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 24% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 28% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Universal on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Universal.
BY REVIEW COUNT
Across 1.94M ratings on 2 channels, Universal averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 1.94M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$39.99
Price
$314K
Revenue
$32.81
Price
$266K
Revenue
$28.99
Price
$259K
Revenue
$6.47
Price
$219K
Revenue
$9.99
Price
$93K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
