Home/Insights/Brands/ArloProduct Intelligence - 2026 YTD USA

Arlo

100K+

Products Sold, Jan to May 2026

450+

# Offline Stores

$80.45

Avg. Price

4.5

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Arlo Market Overview

According to in-store data from Grips Intelligence, Arlo generated the majority of its revenue through Amazon, which accounted for 85.6% of total revenue share between January and May 2026 across Amazon, Home Depot, Best Buy, and Lowes. Home Depot followed as a distant second retailer with a 9.7% share, while Best Buy and Lowes contributed 3.3% and 1.4% respectively. The brand's average product price during this period stood at $80.73, with pricing showing an upward trend of 8.4% over the tracked months. Despite rising prices, Arlo's overall revenue declined by 8.4% during the same period, suggesting potential volume softness across its retail footprint. Top-selling products on Amazon ranged from $70.20 for the Video Doorbell 2K to $279.99 for the Arlo Pro Security Camera 6th Gen, indicating a broad price spectrum across its lineup.

Revenue Share by Channel

1

Amazon

83%

2

Home Depot

12%

3

Best Buy

4%

4

Lowe's

2%

Data covers Amazon, Home Depot, Best Buy, Lowe's

Arlo's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 8% from Mar to May.

Monthly revenue

Indexed values, 0-100

Arlo's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 8% from Mar to May.

Average price

Absolute values in $

Start benchmarking for free

Arlo's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Arlo on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Arlo's channels

REVENUE SHARE

Revenue distribution across tracked channels for Arlo.

Channels by revenue share

Distribution in %

Arlo's online vs offline revenue split

BY REVENUE

Arlo sells 95% online and 5% offline. Online runs through 2 channels; offline through 2. Online share has moved from 56% in Jan to 96% in May.

Revenue by channel

Share of total revenue across all channels

Online

95%

5%

Offline

Online share trend

Jan – May

Online channels

95%

Amazon.com

HomeDepot.com

Offline channels

5%

Best Buy stores

Lowe's stores

Arlo's customer ratings

BY REVIEW COUNT

Across 1.41M ratings on 4 channels, Arlo averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.5

/ 5

From 1.41M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Arlo

BY REVENUE

Amazon

#1Arlo Video Doorbell 2K 2nd Generation & Chime 2 Bundle, 2K HD doorbell Camera, 2-Way Audio, Package Detection, Motion Detection and Alerts, Built-in Siren, Night Vision, AVDK4001-100CNS, White

$111.60

Price

$1.22M

Revenue

#2Arlo Video Doorbell 2K (2nd Generation) – Battery Operated or Wired Doorbell, Smart Wi-Fi, Security Camera, Surveillance, White – AVD4001

$73.33

Price

$1.16M

Revenue

#3Arlo Pro Security Camera (6th Gen - 2025 Release) - 2K HDR, Battery Power, Event Captions, Emergency Response, 1-Month Trial of Secure Plan, 160° Field of View, Dual-Band WiFi, Spotlight, 4 Cam, White

$279.99

Price

$1.01M

Revenue

#4Arlo Essential Security Camera (3rd Gen - 2025 Release), 2K, Battery Power, Person Recognition, Package Detection, Animated Preview, 1-Month Trial of Secure Plan, Dual-Band WiFi, 3 Cam, White

$169.28

Price

$512K

Revenue

#5Arlo Essential 2K Outdoor Security Camera (2nd Generation) – 2 Pack – Outdoor & Indoor Wireless Camera, Integrated Spotlight, Color Night Vision, DIY Setup, White – VMC3250

$87.42

Price

$374K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

Similar brands

TO ARLO

Cync

150+

Offline Stores

Chamberlain

1,600+

Offline Stores

First Alert

4,700+

Offline Stores

Ecobee

950+

Offline Stores

Swann

300+

Offline Stores

ImprintPrivacy PolicyTerms of Service