GRIPS CUSTOMERS & RESEARCH PARTNERS
Swann, owned by Infinova Group (SZSE: 002528), generated in-store and online revenue across major retail channels from January through August 2026, with Amazon commanding over half of all sales at 52.3% share. The brand's average product price point sits at $149.48, though premium offerings like its 8-channel 4K NVR system retail significantly higher at $799.99. According to Grips Intelligence data, Swann experienced a notable 19.9% revenue decline over the tracked period, while average prices increased 4.9% overall despite a 5.5% monthly decrease in the most recent reporting window. Beyond Amazon's dominant position, Swann maintains meaningful presence across home improvement retailers including Lowe's (14.7%), Menards (10.7%), and Home Depot (9.5%), demonstrating diversified retail distribution.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 20% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Swann on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Swann.
BY REVENUE
Swann sells 66% online and 34% offline. Online runs through 4 channels; offline through 3.
Online
66%
34%
Offline
Online channels
66%
Offline channels
34%
BY REVIEW COUNT
Across 7.4K ratings on 6 channels, Swann averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 7.4K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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