GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Beats averaged a product price of $151.91 across Amazon and Best Buy during Q1 2026 (January–March 2026). Amazon dominated as the leading retailer for Beats, capturing an impressive 82.5% of total revenue share, while Best Buy accounted for the remaining 17.5%. The brand experienced a notable revenue decline of 39.2% over the tracked period, signaling potential shifts in consumer demand or competitive pressure. Among top-selling products on Amazon, the Beats Studio Pro Wireless Bluetooth Noise Cancelling Headphones led the lineup with average prices ranging from approximately $237 to $243 across color variants. These trends suggest that while Beats maintains strong retail distribution, the brand faces headwinds that could impact its market positioning in the coming quarters.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 39% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 1% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Beats on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Beats.
BY REVENUE
$240.92
Price
$8.1M
Revenue
$242.70
Price
$5.9M
Revenue
