GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Bose recorded an average product price of $274.70 across tracked retailers during Q1 2026 (January–March), with Amazon and Best Buy as the primary sales channels. Amazon dominated Bose's revenue share at 92.1%, while Best Buy accounted for 7.8%, highlighting the brand's heavy reliance on a single marketplace. Notably, Bose experienced a significant revenue decline of 62.3% over the tracked quarter, suggesting shifting consumer demand or competitive pressures. Despite the revenue drop, the brand's average price increased by 4.3% over the same period, indicating a possible shift toward higher-priced product lines such as the QuietComfort and QuietComfort Ultra headphone series. These trends point to a brand maintaining premium positioning even as overall sales volume contracts in a competitive landscape.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 62% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 4% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Bose on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Bose.
BY REVENUE
$292.27
Price
$1.49M
Revenue
$283.33
Price
$595K
Revenue
