According to in-store data from Grips Intelligence for Q1 2026 (January–March), Champion maintained a strong multi-retailer presence across four tracked retailers, with Amazon commanding a dominant 61.0% revenue share, followed by acehardware.com at 31.1%. The brand's average product price during this period stood at $13.58, reflecting a notable 37.5% decrease in average pricing over the quarter. Lowes.com and menards.com accounted for a combined 7.7% of Champion's revenue share, indicating a highly concentrated distribution strategy. Despite a 25.7% month-over-month revenue uptick in the most recent month, Champion experienced an overall 20.3% revenue decline across the quarter. These insights underscore shifting pricing dynamics and retailer concentration as key factors shaping Champion's current market positioning.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 20% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 37% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Champion on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Champion.
BY REVENUE