GRIPS CUSTOMERS & RESEARCH PARTNERS
Comet, owned by private company KIK Custom Products Inc., generated year-to-date revenue dominated by Amazon at 45.6% share, followed by Menards.com (21.6%) and Lowes.com (18.5%) across in-store channels tracked from January through August 2026. According to Grips Intelligence data, the brand achieved 6.8% overall revenue growth during this period, with average product pricing holding steady at $2.91. Recent momentum accelerated slightly with a 0.5% month-over-month revenue increase in the final tracked period, while average prices climbed 1.2% during the same timeframe. The concentration of sales through Amazon underscores the critical importance of that channel to Comet's online retail strategy during 2026.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 14% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 15% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Comet on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Comet.
BY REVENUE
Comet sells 55% online and 45% offline. Online runs through 3 channels; offline through 3. Online share has moved from 40% in Apr to 50% in Aug.
Online
55%
45%
Offline
Online channels
55%
Offline channels
45%
BY REVIEW COUNT
Across 36K ratings on 5 channels, Comet averages 4.6★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.6
/ 5
From 36K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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