GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Fabuloso generated the majority of its revenue through Amazon, which accounted for 52.9% of total revenue share between January and May 2026 across Amazon, Lowes, Menards, Home Depot, and Ace Hardware. Lowe's followed as the second-largest revenue contributor at 19.7%, with Menards close behind at 15.3%, together representing over 87% of the brand's tracked revenue. The brand's average product price during this period stood at $10.19, reflecting a competitive price point within the cleaning category. Fabuloso also demonstrated positive momentum, with revenue growing 7.3% over the tracked period. These insights highlight Fabuloso's strong digital shelf presence, particularly on Amazon, where its concentrated and bulk-size offerings appear to drive the bulk of sales volume.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 8% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 12% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Fabuloso on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Fabuloso.
BY REVENUE
Fabuloso sells 58% online and 42% offline. Online runs through 3 channels; offline through 3.
Online
58%
42%
Offline
Online channels
58%
Offline channels
42%
BY REVIEW COUNT
Across 184K ratings on 5 channels, Fabuloso averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 184K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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