GRIPS CUSTOMERS & RESEARCH PARTNERS
Dynamite, a Canadian fashion retailer owned by Groupe Dynamite Inc. (TSX: GRGD), has experienced significant headwinds, with overall revenue declining 40.4% since the beginning of the year according to Grips Intelligence in-store data from January through August 2026. The brand's average product price has contracted 11.3% over the same period, now sitting at $12.60, reflecting pricing pressure across its portfolio. E-commerce remains the primary revenue driver, with lowes.com commanding 51.9% of channel share followed by Amazon at 39.2%, though the company saw month-over-month revenue drop 15.5% in the most recent tracked period. Price erosion continues to be a concern, with average prices declining 7.9% in the latest month compared to the prior period, suggesting intensifying competitive dynamics in the market.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 43% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 15% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Dynamite on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Dynamite.
BY REVENUE
Dynamite sells 49% online and 51% offline. Online runs through 3 channels; offline through 1. Online share has moved from 16% in Apr to 68% in Aug.
Online
49%
51%
Offline
Online channels
49%
Offline channels
51%
BY REVIEW COUNT
Across 25K ratings on 3 channels, Dynamite averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 25K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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