GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Tub O' Towels generated the majority of its revenue through Amazon, which accounted for 65.3% of total revenue share between January and May 2026 across Amazon, Lowes, Menards, and Home Depot. Lowes.com followed as the second-largest channel at 23.5%, with Menards.com capturing 10.0% of revenue share. The brand's average product price during this period stood at $18.46, reflecting an 11.0% overall increase in average pricing over the tracked timeframe. Revenue also showed strong momentum, growing 12.2% over the measured period. These insights highlight Tub O' Towels' heavy reliance on Amazon as its dominant retail channel while maintaining steady price and revenue growth across all four tracked retailers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 12% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 11% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Tub O' Towels on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Tub O' Towels.
BY REVENUE
Tub O' Towels sells 66% online and 34% offline. Online runs through 3 channels; offline through 2.
Online
66%
34%
Offline
Online channels
66%
Offline channels
34%
BY REVIEW COUNT
Across 399K ratings on 4 channels, Tub O' Towels averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 399K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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