GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store and online data from Grips Intelligence, Tub O' Towels generated the majority of its revenue through Amazon, which accounted for 66.6% of total revenue share during Q1 2026 (January–March), followed by Lowes.com at 21.2% and Menards.com at 11.1%. The brand's average product price stood at $17.96 across tracked retailers including Amazon, Lowes.com, Menards.com, and HomeDepot.com. Notably, Tub O' Towels experienced a 6.8% overall revenue growth during the period, signaling positive momentum heading into the spring season. Meanwhile, average pricing saw a 6.0% decline over the same timeframe, suggesting a competitive pricing strategy or promotional activity may be driving increased sales volume. Home Depot represented just 1.1% of revenue share, indicating a potential growth opportunity for the brand at that retailer.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 7% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Tub O' Towels on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Tub O' Towels.
