Fluid Film

Fluid Film Market Overview

According to in-store and online data from Grips Intelligence covering January to May 2026 across Amazon, Ace Hardware, Menards, and Lowes, Fluid Film maintains a strong retail presence with an average product price of $32.73. Amazon dominates as the brand's primary sales channel, commanding 75.5% of total revenue share, far outpacing Ace Hardware at 10.7%, Menards at 7.1%, and Lowes at 6.7%. Notably, the brand experienced a significant 30.5% increase in average price over the March to May 2026 period, suggesting a shift toward higher-value product purchases or strategic pricing adjustments. Revenue also trended positively during this window, growing 4.0% overall. Fluid Film's top-selling products on Amazon range from $37.08 for multi-pack aerosol cans to $203.88 for 5-gallon bulk containers, reflecting a diverse pricing strategy that caters to both individual consumers and commercial buyers.