GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Garmin generated the majority of its revenue through Amazon, which accounted for 93.5% of total revenue share between January and May 2026, followed by Best Buy at 3.3% and Newegg at 2.6%. The brand's average product price stood at $277.40 across all tracked retailers during this period. Garmin showed strong momentum with revenue growing 12.8% over the observed timeframe, signaling increasing consumer demand. Notably, Newegg emerged as a channel for Garmin's premium and specialty products, with top-selling items priced well above $2,000, compared to Amazon where bestsellers averaged under $500. This data highlights Garmin's heavy reliance on Amazon as its primary revenue driver while maintaining a diversified pricing strategy across different retail channels.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 13% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Garmin on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Garmin.
BY REVIEW COUNT
Across 2.41M ratings on 3 channels, Garmin averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 2.41M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,139.28
Price
$558K
Revenue
$263.31
Price
$313K
Revenue
$358.45
Price
$267K
Revenue
$221.41
Price
$169K
Revenue
$365.05
Price
$141K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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